Why Partner With Us
Committed to maintaining our leadership in the Mid-American Conference (MAC) and the National Collegiate Hockey Conference (NCHC) the Western Michigan University Division of Intercollegiate Athletics continues to implement new and creative ways to maximize exposure for our corporate partners.
By developing comprehensive advertising and promotional campaigns through a variety of partnership elements, we help promote our partner brands around the excitement of college athletics and the Broncos.
Our marketing and promotional elements include stadium and arena signage, radio and television advertising, game program placements, presenting game day partnership, promotional give away items, team posters and schedule cards, digital video board promotions and digital branding on wmubroncos.com, as well as group and hospitality opportunities at selected WMU Athletic Department events.
Our goal is to form long lasting relationships with partners while providing marketing tools that generate awareness and create a positive impact for their business both locally and regionally.
The College division of Van Wagner is the exclusive sales representative for corporate marketing and partnership programs for WMU athletics & the multimedia resources and marketing opportunities to target WMU alumni, fans, the community, its 16,000+ students, 6,000+ faculty and staff. Van Wagner offers customized marketing opportunities that include broadcast assets: venue signage, impact promotions, digital/social platforms, promotional rights to athletic marks, campus-wide activation, access to tickets, hospitality and more.
For more information, please contact:
Matt Arend
General Manager, Bronco Sports Partners
Western Michigan University
269-387-0045 | marend@broncosp.com
Derek Arnold
Director of Sales, Bronco Sports Partners
Western Michigan University
646-942-4589 | darnold@broncosp.com
Jack Dufrain
Account Executive, Bronco Sports Partners
Western Michigan University
518-645-0520 | jdufrain@broncosp.com
Special Thanks to Our Current Partners!
